Over the course of her career, Rita has created advertising campaigns and creative work for national and global brands and organizations including National Geographic, GE, Discovery, Le Creuset, SAP, Exxon Mobil, Robert Kennedy Human Rights, The National Institutes of Health and the American Red Cross.

She started her career in Washington, DC working as a copywriter at DDB Needham and went on to become a VP Associate Creative Director at Arnold Worldwide before working for Porter Novelli, herself and Cloudstreet.